Catalog Year : 2020-21


Marketing

Marketing


MKTG 3810 02D - Social Media & Online Mktg
Credits: 3.00
This course will examine the impact of social media and the internet on marketing strategy. Topics will include an exploration of social media technologies and applications such as Facebook, blogs, Twitter, wikis, YouTube, etc. Students will learn how to develop an online presence, leverage these technologies and use the power and impact of Web 2.0 in implementing successful marketing strategies.

Lecture: 3.00
College: College of Business
Department: Marketing/Real Estate
Campus Carrollton Campus
Start Date AUG 14, 2019 End Date DEC 13, 2019
Days Taught TUE THR Time of Day 12:30 pm - 01:45 pm Location Ed Ctr - EDUCATION CENTER 5
Instructor(s):Yujie  Wei Open Seats:0 of 35 as of 05/29/2020 10:36:48
Pre-requisites: MKTG 3803 and Richard College Upper Division RCUD
Additional Information: Instructional Method: 51-94% Online (P)
51-94% online.
This course is between 50-94% online - see notes above or instructor for more info.