CommunicationsCommunications
COMM 3355 01 - Media Programming & Mgmt
Credits:
3.00
Expounds upon principles discussed in COMM 3350 - Telecommunications and Electronic Media Industries, and offers an in-depth examination of the historical, legal, and professional practices involved in programming and managing the electronic media. Emphasis will focus on the processes of selecting, scheduling, promoting, and evaluating programming for commercial radio and television networks and stations, cable television, public radio and television, and online. Moreover, management issues and programming terminology, strategies, and economics will be discussed.
Lecture:
3.00
College:
University College
Department:
Mass Communications
| Campus |
Carrollton Campus |
| Start Date |
JAN 09, 2021 |
End Date |
MAY 11, 2021 |
| Days Taught |
TUE THR |
Time of Day |
02:00 pm - 03:15 pm |
Location |
Human - HUMANITIES ACADEMIC |
134 |
| Instructor(s):Kyle Lorenzano |
Open Seats:11 of 30 as of 03/04/2021 08:03:08 |
| Pre-requisites:
ENGL 1102
Minimum Grade:
C
and
COMM 1154
Minimum Grade:
C
and
COMM 3350
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| Additional Information: |
Instructional Method: Hybrid - 50% or less Online (H) |
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Technology is used to deliver 50 percent of class sessions or student meet minimally one time per week in class. Segments of the class attend the classroom on a regular scheduled rotation based on classroom capacity with social distancing. Students will be notified of their attendance requirements prior to the first day of class.
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