Catalog Year : 2021-22


Marketing

Marketing


MKTG 3810 02D - Social Media & Online Mktg
Credits: 3.00
This course will examine the impact of social media and the internet on marketing strategy. Topics will include an exploration of social media technologies and applications such as Facebook, blogs, Twitter, wikis, YouTube, etc. Students will learn how to develop an online presence, leverage these technologies and use the power and impact of Web 2.0 in implementing successful marketing strategies.

Lecture: 3.00
College: College of Business
Department: Marketing/Real Estate
Campus Carrollton Campus
Start Date JAN 08, 2022 End Date MAY 10, 2022
Days Taught TUE THR Time of Day 11:00 am - 12:15 pm Location Roy Richards Sr. Hall 319
Instructor(s):Yujie  Wei Open Seats:16 of 35 as of 01/23/2022 10:02:20
Pre-requisites: MKTG 3803 and Richards Col Upper Division RCUD
Additional Information: Instructional Method: 51-94% Online (P)
    Partial distance learning.
This course is between 50-94% online - see notes above or instructor for more info.