Catalog Year : 2021-22


Marketing

Marketing


MKTG 4866 03D - International Marketing
Credits: 3.00
This course deals with the problems and perspectives of marketing across national boundaries. It focuses on cultural, legal, social, economic, and behavioral differences that affect marketing strategies, and the marketing mix in global markets. The importance of international trade agreements and organizations and the global business environment is emphasized.

Lecture: 3.00
College: College of Business
Department: Marketing/Real Estate
Campus Carrollton Campus
Start Date JAN 08, 2022 End Date MAY 10, 2022
Days Taught MON WED Time of Day 03:30 pm - 04:45 pm Location Roy Richards Sr. Hall 203
Instructor(s):Minna  Halonen-Rollins Open Seats:13 of 35 as of 01/23/2022 10:06:04
Pre-requisites: MKTG 3803 or MKT 303 and ( GPA 2.00 or above required 2.00 and College of Business Maj-Minor 1 ) and Richards Col Upper Division RCUD
Additional Information: Instructional Method: 51-94% Online (P)
This course is between 50-94% online - see notes above or instructor for more info.