Catalog Year : 2023-24


Sport Management

Sport Management


SPMG 6140 E01 - Strategic Sales & Marketing
Credits: 3.00
This course provides approaches for leveraging products and services on the sport marketplace. Ticket sales operations, marketing strategies, and fan engagement are among the topics central to understanding sport consumers. Students will learn best practices in developing sales and marketing strategic plans and how analytics are used in forecasting consumer behavior.

Lecture: 3.00
College: College of Education
Department: Spt Mgt, Wellness & Phys Educ
Campus Distance Learning Technology
Start Date JAN 09, 2023 End Date MAY 09, 2023
Days Taught TBA Time of Day TBA Location TBA TBA
Instructor(s):Wooyoung  Jang Open Seats:5 of 30 as of 02/29/2024 06:17:49
Additional Information: Instructional Method: 100% Online (E)
    Course taught 100% online using CourseDen. Students must have internet access and check CourseDen on the first day of class for assignments. Contact UWG Online at 678-839-6248 or uwgonline.westga.edu for all CourseDen issues.
For info on services and costs see the online student guide.