Catalog Year : 2023-24


Marketing

Marketing


MKTG 6815 01 - Marketing Strategy
Credits: 3.00
A high level managerial decision making course that emphasizes analysis, planning, implementation, and control of marketing programs in a competitive environment. The case method and/or computer simulations is the integrative elements on the course.

Lecture: 3.00
College: College of Business
Department: Marketing/Real Estate
Campus Carrollton Campus
Start Date MAY 30, 2023 End Date JUL 17, 2023
Days Taught WED Time of Day 10:00 am - 12:30 pm Location Roy Richards Sr. Hall 318
Instructor(s):Yujie  Wei Open Seats:0 of 0 as of 02/24/2024 02:43:24
Additional Information: Instructional Method: Technology enhanced (T)
    Cross-listed with MKTG 6815-E01