Catalog Year : 2023-24


Marketing

Marketing


MKTG 3808 E01 - Business Research
Credits: 3.00
This course is designed to meet the rapidly growing need for a systematic approach to the business research process, and its implementation in terms of strategic decision making. Both primary and secondary sources of information are considered along with research design, measurement, sampling, data collection, processing, analyses, and interpretation.

Lecture: 3.00
College: College of Business
Department: Marketing/Real Estate
Campus Distance Learning Technology
Start Date AUG 09, 2023 End Date DEC 08, 2023
Days Taught TBA Time of Day TBA Location Intnet - INTERNET BASED COURSE TBA
Instructor(s):Cheryl O Brown Open Seats:0 of 35 as of 02/26/2024 11:54:43
Pre-requisites: CISM 2201 and ( ECON 3402 or MATH 2063 ) and Richards Col Upper Division RCUD
Additional Information: Instructional Method: 100% Online (E)
100% online course
    100% online course. Ebook and MH CONNECT access will be available in CourseDen on the first day of class. These platforms are mandatory for this course.
For info on services and costs see the online student guide.